Feeding as Nature intended (Raw feeding) has always (since 1997) been a massive part of cat/dog feeding for customers of Pet Essentials New Plymouth.

Back in the very early days customers were spending large amounts of time cooking up their meats, adding veges, rice and other ingredients as they saw fit.  Now it is very rare for people to do this as the benefits (as well as time saved) of just the raw is understood.

Nature designed dogs and cats to hunt for their food. In doing this they are consuming the whole carcass of their prey.  In their natural wild environment they do not forage for grains or vegetables, instead these are consumed when eating other animals that have pre-digested those types of nutrients for them.

If we choose to feed our cats/dogs in the ‘raw’ way it’s important that we give a really good balance to ensure they consume the full range of nutrients they need for good health. 

In a modern urban environment a healthy, natural diet can be emulated by feeding your carnivore cat or dog a diet rich in raw meaty bones, green tripe, organs and the tissue of other animals such as rabbit, possum, veal, venison, chicken, beef or lamb.  A number of our blends contain whole carcase products.  Providing these and incorporating these into the diet will help ensure there is a good balance.

It is very common for customers to notice changes in their cat/dog when changing to a raw diet – Glossy coat, more content, a healthy digestive system, less smelly stools are some of these.

As with changing any diet, it is very important to make any changes slowly.  A gradual change over 5-7 days is advised and if you are feeding different forms of food, just change over one at a time. 

Our meats are raw, preservative free and are presented for you to use easily. We have meat already diced for your convenience, minced and packaged as smaller blocks, larger blocks and bulk box lots.

Pop in your freezer and defrost as you need.

Our menu is likely to have small changes from time to time dependent often on the seasonal availability of the respective meats.

A selection of our products will be listed in our online store! - Coming Soon!